It’s not easy being green—especially in the crowded, competitive world of beauty. The clean beauty market is estimated to be worth 22 billion dollars by the end of 2024, which is why the ELLE2 editors convene yearly to comb through countless submissions and shine a bright, solar-powered light on Green Beauty Stars that are going the extra mile to be eco-friendly.
2023’s Green Beauty Stars Award winners are comprised of a wide range of pioneering products, all striving to keep humans and the planet a better, cleaner place. These sustainable standouts have committed to thinking about shrinking rainforests, growing piles of plastic, and carbon emission calculations, so we can all spritz, lather, and swipe with a little more peace of mind.
Scroll on to find compostable compacts and completely package-free products, innovative, earth-friendly ingredients, and planet-protecting initiatives, and meet the latest and greatest green beauty products and brands powering the daily routines of planeteers and product aficionados alike.
A version of this article appears in the April 2023 issue of ELLE.
Body products that are good for your skin and the earth
Clean skincare featuring innovative ingredients and packaging
Makeup that delivers on performance and green promises
Good hair day product picks
The beauty brands which keep sustainability top of mind
People, Places, & Purpose
Photography courtesy of Rhys Frampton/Trunk Archive, Kate Mcleod, Hanahana Beauty, and GettyImages
Erica Smith is a New York City-based writer and editor who has previously worked at The Cut, Huffington Post, Birchbox, Vogue, and Man Repeller. A true multi-hyphenate in the world of digital content, she can adequately style her hair on camera, comfortably juggle 20+ open tabs in multiple browser windows, and easily hang out in a CMS for days—years, even.
ELLE Beauty Director
Kathleen Hou is ELLE”s Beauty Director. Previously, she held the same title at New York Magazine’s The Cut. She’s appeared in publications such as New York, The New York Times Magazine, Vogue India, Forbes, and Allure. She was also a co-founder of Donate Beauty, a grassroots beauty donation project started during the COVID-19 crisis, which donated over 500,000 products to over 30,000 healthcare workers across 500+ hospitals.